Mobile Computing Today News from the Mobile World
Mobile Virtual Network Operator (MVNO) typically means a reseller of telecommunication services. However, this simple definition has transformed with time across geographies. The role of MVNO includes anything from selling telecom services through SIM applications and just providing marketing and distribution services to provider of high end technologies that enable significant savings to enterprises. However, MVNOs do not own the spectrum licenses; therefore, have almost no control over the network connectivity or routing. MVNOs are coerced to offer differentiated experience to the customers to retain their competitive edge. This compels them to deliver more than just marketing functions or a role of customer service executive. MVNOs have well penetrated into B2B and B2C business models through convergent solutions such as broadband, fixed phone, software licenses, M2M solutions, Cloud, IoT, AI solutions and so on. Despite continuous innovation MVNOs are facing intense competition among themselves as well as directly from mobile network operators who are giants and have control over spectrum. Mobile Virtual Network Operator (MVNO) market is expected to grow at a CAGR of 7.4% during the forecast period 2022-2030.
In terms of subscriber type, the market is segmented on the basis of business/enterprise and customer based subscriber type. Consumer segment account for the largest revenue segment owing to existence of large number of customer base that is looking for personalized services. Mobile penetration has been constantly increasing across various geographies and so is the penetration of 5G network is being adopted quickly than ever before. This has availed the customer with data and network solution. However, the business/enterprise segment is a small segment yet, however, promising significant opportunities during the forecast period.
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In terms of geography Europe holds the largest market owing to largest number of subscriber base, access to technology and large number of MVNOs that exist in Europe. However, this region is characterized by intense competition and reducing margin that is not attracting the growth of MVNOs. Europe is followed by North America, which has favorable regulatory framework and huge customer base that is driving the market. APAC and RoW are comparatively new markets that have huge scope of growth in the coming decade. China is growing significantly with strong support from the government favoring the domestic players. Emerging market are promising significant opportunities due to lesser dominance of giant telcos, the MVNOs have flexibility to design the package and determine price as per the customer requirement.
The most preferred strategy among the key players is collaboration. This strategy remains obviously important as MVNOs independently lack technical expertise in all of the technological solutions, at the same time it is not feasible to provide end to end tech solutions for all the verticals. Therefore, MVNOs are actively collaborating with feasible partners to leverage the infrastructure and technical expertise. This also signifies the rising demand of various technological solutions at enterprise level. With respect to technology 5G and IoT deployment have been the maximum. Acquisitions have been limited at a large scale however, minor acquisitions have been happening at regional levels. This indicates that the industry is moving towards consolidation in not so mature markets too. However, the need of the hour for market players is to provide width of solutions to attract wide range of customers, this call for effective collaboration and focus on innovation. Innovation remains the only solution to handle intense competition from various stake holders participating in this market.
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KEY MARKET MOVEMENTS
- Mobile Virtual Network Operator (MVNO) market is expected to grow at a CAGR of 7.4% during the forecast period 2022-2030.
- Governments are supporting MVNOs’ moves to reduce household communications expenses and expand the telecom industry.
- The Full MVNOs contributed highest to the market revenues.
- The discount MVNOs lead the market in revenue generation due to low cost services that these MVNOs provide.
- In terms of geography Europe holds the largest market owing to largest number of subscriber base, access to technology and large number of MVNOs that exist in Europe.
- AT&T remains the market leader interms of portfolio and business strength.
- The most preferred strategy among the key players is collaboration.
Global MVNO Market is Segmented into:
| ATTRIBUTE | DETAILS |
| Research Period | 2020-2030 |
| Base Year | 2021 |
| forecast Period | 2022-2030 |
| Historical Year | 2020 |
| Unit | USD Million |
| ATTRIBUTE | DETAILS |
| Research Period | 2020-2030 |
| Base Year | 2021 |
| forecast Period | 2022-2030 |
| Historical Year | 2020 |
| Unit | USD Million |
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Segmentation |
By Operational Type (2020-2030; US$ Bn)
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By MNVO Type (2020-2030; US$ Bn)
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Subscriber Type (2020-2030; US$ Bn)
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Region Type Segment (2020-2030; US$ Bn)
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Global Impact of Covid-19 Segment (2020-2021; US$ Bn)
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